This document lays out an operational plan to win Mythsmyth new commercial and brand-film commissions from consumer brands through cold email outreach — reading time ~ 6 minutes.
Read first
What you are about to read is a first take, drafted ahead of our conversation to give you a concrete preview of how we work.
The prospects, signals and projections presented here are working hypotheses — we will refine them together during the engagement.
The aim of this document is to let you picture concretely what a campaign could produce.
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01 / YOUR BUSINESS01 — 08
We understand your DNA.
Mythsmyth is a London-based creative production company with global reach, building campaigns, brand films, documentaries, social content and original film & television around one belief: good stories move people. Rather than carry a fixed studio, Mythsmyth assembles a bespoke, senior team for every project from a deep network of directors — a roster of ten-plus filmmakers, including recent signing Finn McGough (Volkswagen, McDonald’s, M&S) — so each brief gets a team built to fit it. The result is the craft and finish of a big production house with the agility and pace of a collective. Brands like Lexus, Brompton, loveholidays, Fidelity, Modon and Veikkaus have already trusted Mythsmyth with their stories.
6
blue-chip brands in the book
Lexus, Brompton, loveholidays, Fidelity, Modon, Veikkaus — across auto, lifestyle, travel and finance
10+
directors in the collective
a senior team assembled per project from a deep filmmaker network, not a fixed roster
5
formats under one roof
campaigns, brand films, documentaries, social content and original film & TV development
Global
London base, worldwide reach
produced from London for brands and audiences around the world
What sets you apart
Mythsmyth does not sell a building full of fixed overheads, it sells the right senior team for the job. Every project draws an exclusive, hand-picked crew from a wide network of directors, writers, producers and artists, built to be agile so ideas can evolve and turn into standout work at pace. That is the difference brands feel: the craft and strategic development of a top-tier production house, without the drag or cost structure of one — work “built to suit the challenges of the modern production landscape, while never sacrificing quality”.
What we will push on your behalf
Mythsmyth as the production partner a brand calls when a film actually has to land — a commercial, a hero brand film, a campaign or a documentary built around a human story that moves people and moves the numbers. The cold email pitch opens a direct conversation with the person who commissions video inside a brand, and lands on a pain every marketing and brand lead shares: the choice between agencies that are slow and expensive and suppliers who deliver something that looks nice but says nothing. The angle is craft plus agility plus story: a senior team assembled for your brief, at the pace modern brands need, with films built to be remembered.
02 / YOUR MARKET02 — 08
A market identified and qualified.
We start from the universe of consumer and lifestyle brands that actually commission produced film — brands with a real brand-production budget, not businesses that will never buy a commercial. Across the six verticals from your brief (automotive, perfume & beauty, luxury lifestyle, drinks & alcohol, electronics and fashion) and across the English-speaking markets where a cold email lands in-language (UK first, then the US, Canada and Australia-New Zealand, plus the English-business hubs of Singapore, Hong Kong and Dubai), we size a working universe of roughly 15,000 qualifying brands. Non-English-speaking markets such as France and the rest of Europe are separate local-language campaigns.
~15,000
brands identified
consumer & lifestyle brands with a real production budget across the six verticals, UK + English-speaking international + business hubs
~7,500
contactable prospects
after applying the 50% ratio (named decision-maker + business email findable and verified)
~124
commercial opportunities
over 12 months (weighted mean of the 4 scenarios, 4 emails per prospect)
~25
potential new clients
over 12 months (B2B average closing rate: 20%) — landing right around your ~2-projects-per-month capacity, so the pipeline feeds the roster without overshooting what a bespoke-team studio can deliver
How we build this database
We cross-reference brand and marketing-team data from LinkedIn Sales Navigator, brand and agency press (Campaign, Little Black Book / LBBOnline, Shots, Creative Review, The Drum, Adweek), festival and awards listings, brand newsrooms and new-product and campaign announcements to identify the people who commission film inside each brand. Every contact is then verified and enriched by AI: role check (does this person actually own marketing or brand content), business email validation, and a last-12-month news scrape per brand so we know what to open on. Impossible to do by hand across fifteen thousand brands — this is what makes personalised outreach possible at scale.
Why 50% are contactable
The people who commission film — Marketing Directors, Brand Directors, Heads of Brand, CMOs and founders — are rarely listed publicly with a direct business email. The 50% ratio is deliberately conservative for the segment: brand-side seniority typically yields 40% to 60% verified emails through Sales Nav, Apollo, Hunter and our enrichment stack. We would rather hand you realistic projections than optimistic ones.
This is a maximised, defensible view of the addressable base. We can tighten it (one or two verticals, UK-only, founder-led brands only) or open it wider (add more markets) once Phase 1 has run. The ~25 potential new clients over 12 months is market headroom, not a delivery promise — it sits close to your stated capacity of around two projects a month, which is deliberate: the campaign is calibrated to keep the roster busy with the right briefs, not to flood a boutique team it cannot service.
03 / PROSPECT SAMPLE03 — 08
10 brands identified by our AI.
Before launching at full scale, we always start with a sample of 10 real brand prospects, picked across the six verticals to show the approach works for all of them. For each one we identify a named decision-maker who commissions film, surface a recent verifiable signal, and explain why the brand fits what Mythsmyth makes. The same method is then applied to your full database of ~7,500 contactable decision-makers.
For each prospect, our AI identifies a concrete signal: a recent launch, a new market or campaign, a senior hire, a partnership, a published statement. That signal justifies why to reach out now and provides the foundation for personalising the email.
This sample spans all six target verticals — automotive (Maeving, Polestar), electronics and audio (Nothing, Ruark), perfume and beauty (REFY, Kingdom Scotland), luxury jewellery (Monica Vinader), drinks (Two Tribes, Renais) and fashion (Adanola) — a preview of what your full database will look like. You will have the chance to validate it and steer us before the campaign goes live.
01
Nothing
Andrew Freshwater·Head of Global Marketing
London-based consumer-tech brand (phones, earbuds) known for design-forward, culturally-loud marketing, founded by Carl Pei.
SIGNAL DETECTED
March 2026: launched Phone (4a) and (4a) Pro with the paparazzi-style “It’s Pink Now” campaign, followed by Ear (3a) and Phone (4b) in July 2026 — several high-craft launches in a single year.
WHY THIS PROSPECT FOR MYTHSMYTH
Nothing ships multiple products a year on the back of loud, design-led campaigns, so the appetite for premium film and social is close to constant. A partner who can match that craft bar and move at launch pace is exactly what a brand this busy needs.
02
Maeving
Seb Inglis-Jones·Co-founder
British electric-motorcycle maker (Coventry) — retro-styled urban EV bikes, the UK’s best-selling electric motorcycle brand, now expanding into the US.
SIGNAL DETECTED
Late October 2025: opened US pre-orders for its first two-seater, the RM2, on the back of an ~£8M raise, with US deliveries from January 2026.
WHY THIS PROSPECT FOR MYTHSMYTH
Launching a British electric bike to an American audience that has never heard of Maeving is a desire-building job, and desire is built on film. A founder-led brand at this exact moment is the ideal buyer of a cinematic hero film.
03
REFY
Charlotte Geoghegan·Head of Brand Marketing
Manchester-based premium indie beauty brand co-founded by Jess Hunt — cult “clean girl” makeup, now in Sephora US and the Middle East.
SIGNAL DETECTED
March 2026: launched “Skin Base”, a skincare-infused skin tint, and entered the Dubai market the same year — a fast launch-and-expansion cadence.
WHY THIS PROSPECT FOR MYTHSMYTH
Rapid multi-market expansion plus a steady product-launch rhythm means constant demand for high-end campaign and social film to hold a premium positioning in a crowded category.
04
Monica Vinader
Colleen Gargan Conkling·SVP Brand
British sustainable fine-jewellery brand (founded 2007) known for personalisation and traceable materials, with UK and US operations.
SIGNAL DETECTED
April 2026: launched “MV Siren”, a lab-grown-diamond line and its first move into engagement rings, following a January 2026 campaign fronted by BRIT-nominated singer Sienna Spiro (its first under new CEO Sebastian Picardo).
WHY THIS PROSPECT FOR MYTHSMYTH
A brand-new category entry plus a talent-and-music-led campaign model shows active investment in premium, emotive film — exactly the story-first production Mythsmyth makes.
05
Two Tribes Brewing
Justin Deighton·Founder & CEO
Independent premium craft brewery in King’s Cross, London — brewery, taproom and live-music venue, distributing across the UK.
SIGNAL DETECTED
August 2026: unveiled a complete brand overhaul — a new “Brewing Wonder” platform and visual identity across the core range (with studio All Purpose), rolling out across pubs, bars and retail.
WHY THIS PROSPECT FOR MYTHSMYTH
A fresh rebrand and growth push is precisely when a brewery needs brand films and social content to relaunch its identity to trade and drinkers, not just refreshed labels.
06
Adanola
Hyrum Cook·Founder & CBO
Manchester-based fast-growing women’s activewear and athleisure brand, founder-led, known for a scarcity and drop model.
SIGNAL DETECTED
2026: launched the “Impact Seamless” collection, built on a proprietary seam-free performance fabric.
WHY THIS PROSPECT FOR MYTHSMYTH
A drop-model brand lives on desirability, and a technical new range is the moment for premium campaign film and social to drive the “sells-out” hype.
07
Polestar (UK)
Louise Hardman·Head of Marketing, Events & Retail Experience UK & IE
Design-led premium electric-performance car brand (Swedish, Geely group), with an active UK retail and marketing operation based in Reading.
SIGNAL DETECTED
January 2026: appointed its first-ever dedicated influencer-marketing agency (Pulse) after a competitive pitch, signalling a fresh brand and content push across EMEA.
WHY THIS PROSPECT FOR MYTHSMYTH
A design-led EV brand leaning into content and experiential retail is a natural buyer of premium brand film and social — and a fresh content mandate is a live opening.
08
Kingdom Scotland
Imogen Russon-Taylor·Founder & CEO
Edinburgh-based independent luxury fragrance house — “Scotland’s first fragrance house” — a founder-led niche perfumery inspired by the Scottish landscape.
SIGNAL DETECTED
2026: selected for the “Brands of Tomorrow” cohort while in an active expansion chapter into Europe and the US with new fragrances.
WHY THIS PROSPECT FOR MYTHSMYTH
A founder-led niche house scaling internationally needs atmospheric brand films to carry its “sense of place” storytelling into new markets, and the founder commissions creative herself.
09
Renais
Alex Watson·Co-founder & CEO
Premium gin distilled from upcycled French wine-pressed grapes (Chablis family heritage), now in ~22 territories and expanding into France, Spain, Dubai and Canada.
SIGNAL DETECTED
October 2025 onward: valued in the millions after a PE-led funding round (InvestBev), with a 2026 on-trade partnership with London restaurant Fallow and continued multi-market expansion.
WHY THIS PROSPECT FOR MYTHSMYTH
Fresh capital plus an international rollout of a luxury spirit demands high-end brand films to carry the heritage-and-sustainability story across new markets.
10
Ruark Audio
Alan O’Rourke·Founder & MD
Family-owned British premium audio brand (est. 1986) — design-led radios, speakers and streaming systems.
SIGNAL DETECTED
2026: marking its 40th anniversary with flagship “Made in England” launches, the R810 MiE and the R710 streaming amplifier (first batches pre-sold).
WHY THIS PROSPECT FOR MYTHSMYTH
A heritage premium audio brand hitting a milestone anniversary with hero products is an ideal moment for craft-led brand films celebrating design and provenance.
04 / AI PERSONALISATION04 — 08
Emails that look written by hand.
The difference between an email that gets ignored and an email that gets a reply is rarely the offer itself, it is the first sentence. When a Marketing Director, Brand Director or founder opens an email and reads a sentence that names a campaign they just launched, a market they just entered, or a hire they just made, the email earns the right to keep going. Cold is Gold’s AI workflow extracts those facts at scale across thousands of brand prospects, then weaves them into the opening line of each email so every message reads as if a human spent two minutes researching the recipient. No flattery, no horoscope copy, no “I came across your website” openings, just a precise, verifiable fact in the brand’s own vocabulary, tied to what Mythsmyth makes.
The principle: when a Brand Director or CMO reads the email, they should think “this person looked into us”, not “this is a bot”. Every opening sentence cites a precise, verifiable fact in brand-and-production vocabulary — launch, campaign, brand film, roster, craft, brand world.
Here are the 3 types of signals we would use to personalise every email sent on your behalf, stacked from most-findable to most-personal so the AI pipeline always has a clean fallback.
01
Recent launch, campaign or rebrand
What we look forThe brand’s most recent public creative moment in the last ~12 months: a new product, model, collection or range launch, a new campaign, or a full rebrand.
Where we find itCampaign · Little Black Book / LBBOnline · Shots · The Drum · Creative Review · brand newsrooms · Instagram · product pages
Findable on90% of prospects
Raw data
Two Tribes Brewing unveiled a full brand overhaul in August 2026, a new “Brewing Wonder” platform and visual identity across its core range, built with studio All Purpose and rolling into pubs, bars and retail.
AI personalisation →
“Saw the Brewing Wonder relaunch land in August, a whole new identity across the core range is exactly the moment a film earns its keep, carrying the new look into bars and onto social rather than leaving it on the cans.”
02
New market entry or fresh capital
What we look forAn expansion trigger in the last ~12 months: a new-market or international rollout, a funding round, or a major retail-listing win.
Where we find itTrade press · brand newsrooms · LinkedIn posts · retail-listing announcements · funding databases
Findable on80% of prospects
Raw data
Maeving opened US pre-orders for its first two-seater, the RM2, in late October 2025 on the back of an ~£8M raise, with US deliveries from January 2026.
AI personalisation →
“Noticed the RM2 pre-orders opening in the US off the back of the raise, launching a British electric bike to an audience that has never heard of you is the kind of story that lives or dies on the film.”
03
New brand leadership or creative partnership
What we look forThe most personal signal: a senior brand or marketing hire on the prospect’s team, a new agency appointment, or a new ambassador or collaboration.
Where we find itPersonal LinkedIn · Campaign / The Drum people-moves · brand announcements · press releases
Findable on70% of prospects
Raw data
Nothing appointed Charlie Smith, previously at Loewe, as Brand Director in 2026, as the company continued shipping several product launches a year on culturally-loud campaigns.
AI personalisation →
“Noticed Charlie moved across from Loewe into the Brand Director seat this year, with the launch cadence Nothing runs, the appetite for high-craft film only goes one way, and that is the work we make.”
A full sample of the email sent.
The personalised sentences above slot into a short, natural-sounding sequence. Here is what the opening email could look like, sent to Seb Inglis-Jones, Co-founder of Maeving, signed by Mythsmyth’s Executive Producer Ben Broad.
FromBen Broad · MythsmythToseb@maeving.comSubjectThe RM2, and a question about the US launch
Hi Seb,
The RM2 pre-orders opening in the US caught my eye. Launching a British electric bike to an audience that’s never heard of Maeving is a genuinely hard brief, and it usually comes down to whether the film makes people feel something before they read a single spec.
We’re Mythsmyth, a London production company that builds brand films around human stories, for the likes of Lexus and Brompton. We don’t run a fixed studio, we assemble a senior team around the job, so you get the craft of a big production house without the drag or the timeline.
More a question than a pitch: going into the States, are you leaning on the founder-and-engineering story, or building something more aspirational around the rider? Genuinely curious how you’re weighing it.
Either way, worth a short call to swap thoughts?
The sentence highlighted in terracotta is the line generated specifically for this prospect by our AI. The rest of the email is the same for everyone — written upfront with you.
05 / CAMPAIGN EXAMPLES05 — 08
Real campaigns we have run.
These 13 examples are intentionally varied — both in sector (construction, hospitality, luxury, SaaS, influencer marketing, editorial, EMS, factoring…) and in outcomes. You will find campaigns matching each of our 4 projection scenarios — from the minimum guarantee to exceptional cases. The goal is not to show a curated best-of, but the genuine diversity of what we produce. The campaign cards below are kept in their original French to remain faithful to the real artefacts we delivered. The AI-personalised sentences are highlighted in terracotta.
Campagne 01 / 13
Matériel EMS × coachs & studios sportifs
Prospection auprès de tous indépendants et centres de soins intéressés par l'EMS : coachs sportifs, studios, kinés, centres d'esthétique.
14 500
prospects contactés
413
opportunités générées
6
mois de campagne
Source IABio Instagram du coach + persona client qu'il cible (femmes 45+, remise en forme, rééducation...) + promesse principale qu'il met en avant dans sa communication.
J'ai vu sur Instagram que vous êtes coach sportive à Lyon et que vous accompagnez surtout des femmes de plus de 45 ans qui veulent se remettre en forme en douceur et ne plus avoir mal au dos.
Je vous contacte pour vous proposer d'essayer notre machine d'électrostimulation, qui offre à vos clients l'équivalent de plusieurs heures de travail musculaire en seulement 20 minutes.
La technologie existe depuis 2007 et plusieurs études ont montré des effets significatifs sur le renforcement musculaire et les douleurs dorsales, notamment chez les personnes qui ont du mal avec les entraînements classiques.
Que diriez-vous d'une séance découverte offerte, pour tester les sensations et l'efficacité ?
Émilie
Campagne 02 / 13
Agence OVB × prospection Instagram automatisée
Notre propre agence. 100% de notre acquisition provient du cold email — 100 à 200 clients signés par mois. Ciblage très large : toutes entreprises avec un compte Instagram et des besoins de prospection.
800 000
prospects contactés / an
10 500+
opportunités générées / an
12
mois de campagne
Source IAUn post Instagram récent du prospect (thématique, création, actualité) + métier précis + localité, pour rendre la proposition immédiatement crédible.
Je suis tombé sur votre post Instagram où vous parlez de vos compositions florales pour la Saint-Valentin.
Je me permets de vous envoyer ce message car je trouve dommage que votre contenu ne soit pas vu par davantage de passionnés de fleurs à Lyon.
Nous avons mis au point une méthode qui permettrait d'attirer 6 000 amateurs de créations florales par mois sur votre profil. Cela permet aux artistes floraux que nous accompagnons de gagner en moyenne 500 abonnés par mois, et de générer de nouveaux clients.
C'est quelque chose qui peut vous intéresser ?
PS : je précise que cette méthode est 100% automatisée et ne vous prendra pas une seule seconde de votre temps.
Thibault · Co-Founder @Agence OVB
Campagne 03 / 13 · EN
Hardware décoratif haut de gamme × architectes d'intérieur
Prospection en anglais auprès d'architectes d'intérieur UK et US.
11 500
prospects contactés
82
opportunités générées
3
mois de campagne
Source IAUn projet récent du prospect (nom du projet) + détails design identifiés dans le travail du cabinet (tonalités, textures, matériaux, ambiance).
FromHugo Clark · [hardware brand anonymized]To[prospect]Subjectquestion parkstone primary retreatCas favorable
Dear Jill, I hope you are well?
Please forgive the direct nature of my email but I was looking at your Parkstone Primary Retreat project, and I thought how you paired muted tones with natural textures looked incredibly smart.
I wanted to get in touch because your approach seems particularly aligned with our unique and refined decorative hardware — handmade in the UK from natural materials such as horn and leather. Every piece is genuinely special due to the organic nature of the material we use.
Not sure if you're sourcing hardware but we would love to help if we can.
Do get in touch if samples are of interest.
Hugo
Campagne 04 / 13
Caviste × restaurants & hôtels
Prospection auprès de tous secteurs de la restauration susceptibles de vendre du vin : restaurants, bistrots, bars à vin, hôtels (hors fast-food).
20 000
prospects contactés
458
opportunités générées
12
mois de campagne
Source IAType et style d'établissement du prospect (bistrot, restaurant gastronomique, hôtel...), cuisine ou positionnement (bistronomique, italien, traditionnel...) et localité précise.
DePaul Durand · [marque anonymisée]À[prospect]ObjetLa Dolce Vita : vos vinsCas favorable
Bonjour Julien,
J'ai vu que vous avez un bistrot dans le Marais à Paris, avec une cuisine française bistronomique.
Vous commandez uniquement ce dont vous avez besoin parmi nos 500 références de vignerons réputés et de domaines sous allocation, vous pouvez panacher vos références, et êtes livré en seulement 24h par nos équipes.
Cela vous permet de ne pas stocker du vin inutilement, tout en conservant une carte variée et de qualité.
Je voulais vous proposer de passer directement chez vous, pour vous faire goûter quelques références et faire connaissance.
Est-ce que ça peut vous intéresser ?
Paul
Campagne 05 / 13
Stands éco-conçus × salons professionnels
Prospection auprès de toute entreprise ayant exposé sur un salon professionnel (tous secteurs, toutes fonctions décisionnaires).
8 030
prospects contactés
29
opportunités générées
3
mois de campagne
Source IAUn salon récent auquel le prospect a exposé (nom du salon + lieu) + les produits phares mis en avant par l'entreprise.
DeThomas Bernard · [marque anonymisée]À[prospect]Objetquestion taste in parisCas courant
Bonjour Claire,
J'ai vu que vous avez exposé à Taste in Paris au Grand Palais pour mettre en avant vos collections de chocolats et de confiseries haut de gamme.
Je vous contacte car nous concevons des stands en bois éco-conçus, modulables et réutilisables, pensés pour attirer plus de visiteurs qualifiés, renforcer une image éco-responsable crédible et garder un rendu très premium — sans coûter plus cher qu'un stand sur mesure classique.
J'aimerais vous proposer une modélisation 3D gratuite de votre prochain stand, imaginée spécifiquement pour valoriser vos coffrets et vos nouveautés.
Est-ce quelque chose qui peut vous intéresser ?
Thomas
Campagne 06 / 13
Pizzas sous-vide × bars à vin et snacking
Prospection auprès de tous restaurants et commerces susceptibles de vendre des pizzas (hors fast-food) : bistrots, bars à vin, épiceries fines, snacks, commerces de proximité.
19 500
prospects contactés
1 308
opportunités générées
6
mois de campagne
Source IAType d'établissement du prospect (bar à vin, bistrot, épicerie fine...) + positionnement (produits proposés, ambiance, cible) + localité précise.
DeMarina Leblanc · [marque anonymisée]À[prospect]Objetquestion bar à vin villefrancheCas exceptionnel
Bonjour Martin,
J'ai vu que vous proposez une sélection de vins et des petits plats gourmands dans un cadre convivial à Villefranche-sur-Saône.
Je me permets de vous écrire car nous proposons des pizzas fraîches sous-vide — vous n'avez qu'à les cuire en quelques minutes et les servir, c'est tout. Pas besoin de cuisine, de personnel ni de préparation.
Elles sont fabriquées en Provence dans nos ateliers avec des recettes élaborées par un champion de la pizza. Pâte reposée 48h, sauce tomate maison, ingrédients 100% naturels : la qualité d'un vrai pizzaiolo, sans les contraintes.
Parfaites pour les planches apéro, la vente à emporter ou le service rapide.
Nous proposons un pack découverte gratuit de 5 pizzas, je peux vous en envoyer un ?
Marina
Campagne 07 / 13
Affacturage × TPE/PME du BTP
Prospection auprès de dirigeants de TPE/PME du BTP (VRD, génie civil, gros œuvre, maçonnerie, charpente).
11 500
prospects contactés
31
opportunités générées
6
mois de campagne
Source IAUn marché public ou chantier récemment remporté par le prospect (nom, localisation) + spécialité technique principale de l'entreprise (VRD, charpente, maçonnerie...).
J'ai vu que vous avez remporté l'aménagement des voiries du quartier Les Tilleuls à Lyon 8e. Félicitations, ce n'est pas rien dans le contexte actuel.
Je me permets de vous contacter car je sais qu'en VRD et génie civil, vos achats de matériel et votre masse salariale vident parfois votre trésorerie bien avant que la mairie de Lyon ne règle vos factures...
Nous aidons justement les TPE/PME du BTP comme la vôtre à ne pas attendre : on finance vos factures de chantier avec un taux fixe, sans frais cachés, et l'argent arrive sur votre compte sous 48h.
Si vous avez des factures qui traînent et pèsent sur votre trésorerie, je peux vous dire très rapidement si nous pouvons vous les payer.
Est-ce quelque chose qui peut vous intéresser ?
Nicolas
Campagne 08 / 13
Maison d'édition × impression d'art
Prospection auprès d'architectes d'intérieur et de décorateurs.
12 500
prospects contactés
134
opportunités générées
6
mois de campagne
Source IAUn projet récent trouvé sur le portfolio du prospect + 1 à 2 détails déco concrets (matériaux, volumes, couleurs).
DeLaura Martin · [marque anonymisée]À[prospect]Objetquestion architecture intérieureCas favorable
Bonjour Rodolphe,
J'ai vu le projet que vous avez réalisé pour Cartier, le travail sur les volumes et les matériaux nobles dans l'espace de vente est superbe.
Je vous contacte car nous éditons des photographies d'art en grand format, avec des finitions haut de gamme (tirage fine art, encadrement sur mesure, aluminium), pensées pour s'intégrer dans des projets comme les vôtres.
Si vous avez un projet en cours, je peux vous proposer une sélection d'œuvres adaptée à vos espaces.
Est-ce quelque chose qui peut vous intéresser ? Ça ne vous engage à rien.
Laura
Campagne 09 / 13
Socratech.io × création de contenus vidéo
Notre deuxième agence. 100% de notre acquisition via cold email — +20 clients/mois, panier moyen 8 k€. Ciblage : dirigeants d'entreprises (2-3+ salariés) avec une interview ou une parution presse dans les 6 derniers mois.
100 000
prospects contactés / an
1 200+
opportunités générées / an
12
mois de campagne
Source IAUne intervention récente du prospect (podcast, conférence, interview) + expertise métier pointue + offre spécifique à son univers.
Pardon pour ce mail un peu « direct », mais votre intervention dans « Les Plantes de la Périménopause » sur les remèdes naturels et leur rôle dans la gestion de la périménopause m'a donné envie de vous contacter.
Je vous écris car nous interviewons des dirigeants à forte expertise, et votre offre de compléments alimentaires bio pour l'équilibre hormonal des femmes nous intéresse énormément.
Il ne s'agit pas d'une interview « traditionnelle », mais d'un tournage où nous produisons des contenus pensés pour générer des millions de vues sur les réseaux sociaux. Le tournage permet de produire jusqu'à 50 vidéos pour alimenter tous vos réseaux pendant plusieurs mois.
Si l'idée vous intéresse, je peux vous montrer en 10 minutes comment nous trouvons les bons sujets qui génèrent un maximum de visibilité ?
PS : quand je dis des millions de vues ce n'est pas une façon de parler — 40M de vues pour un leader de la vente de vins en ligne, 25M pour le coiffeur le plus connu de France.
Thibault · Co-Founder @Socratech
Campagne 10 / 13
Vidéo IA générative × marques & marketing
Prospection auprès des directions marketing et brand managers d'entreprises de plus de 10 salariés.
22 500
prospects contactés
98
opportunités générées
6
mois de campagne
Source IASecteur et produits phares de la marque + 2 à 3 idées créatives de vidéos impossibles à tourner en production classique, conçues spécifiquement pour leur univers.
DeJulia Bernard · [studio IA anonymisé]À[prospect]Objetquestion video cosmétiquesCas courant
Bonjour Sophie,
Avez-vous déjà imaginé un sérum géant Nuxe qui émerge d'un champ de lavande en Provence, une goutte d'Huile Prodigieuse qui explose au ralenti et révèle chacun de ses 7 ingrédients, ou encore un flacon qui se compose pièce par pièce dans un atelier végétal ?
Je vous contacte car c'est exactement ce que nous réalisons. Nos artistes spécialisés en IA générative produisent des vidéos avec un rendu aussi quali que du réel, 2 à 3x plus vite et à moindre coût qu'une production classique.
Est-ce quelque chose qui peut vous intéresser ? Je peux vous faire un plan créatif chiffré, ça ne vous engage à rien.
Julia
Campagne 11 / 13
SaaS de pilotage × bureaux d'études
Prospection auprès des dirigeants de bureaux d'études, toutes disciplines confondues.
5 000
prospects contactés
32
opportunités générées
3
mois de campagne
Source IAUn projet récent du bureau d'études (trouvé sur leur site ou dans la presse spécialisée) + inférence d'un point de douleur précis sur la gestion des temps et la facturation à l'avancement.
DeOlivier Richard · [SaaS anonymisé]À[prospect]Objetquestion structure bétonCas favorable
Bonjour Marc,
J'ai vu que vous aviez récemment travaillé sur la réhabilitation de l'ancien site industriel de Gerland — c'est un beau challenge technique sur la partie structure.
Sur des dossiers de réhabilitation aussi complexes, la coordination entre vos ingénieurs et la facturation réelle des phases d'études est souvent le point noir qui fait perdre un temps fou en fin de mois.
Je dirige moi-même un bureau d'études (nous sommes 40) et j'ai fini par faire développer notre propre outil de pilotage, car rien sur le marché n'était adapté à nos spécificités.
Pour être concret, je peux vous montrer une simulation de plan de charge basée sur une structure identique à la vôtre. Ça vous permettrait de visualiser le gain de temps sans que vous n'ayez rien à préparer.
Est-ce que cela peut vous intéresser ?
Olivier
Campagne 12 / 13 · EN
Marketing d'influence × marques de spiritueux
Prospection en anglais auprès de marques alimentaires, de spiritueux et de produits B2C ayant une présence active sur les réseaux sociaux. L'IA vérifiait les collaborations influenceurs passées.
7 700
prospects contactés
48
opportunités générées
3
mois de campagne
Source IACatégorie produit précise (Japanese gin, single malt...), nom du produit phare, handle Instagram de la marque, persona d'audience cible (gin enthusiasts, whisky collectors...).
Forgive the direct email but we partner with creators who are really into Japanese gins, and who'd love to feature your Etsu Pacific Ocean Water bottle.
These creators are followed by thousands of gin enthusiasts — the kind who don't just drink it, they talk about it. The content they can produce will instantly grow your community on @etsugin and generate a lot of sales (ROI is positive in a few days).
May I show you a few of their profiles?
Sarah
Campagne 13 / 13
Rédaction éditoriale × marques de vin
Prospection auprès d'entreprises ayant une présence éditoriale (magazine, newsletter, blog, prises de parole publiques).
6 500
prospects contactés
68
opportunités générées
6
mois de campagne
Source IAAnalyse des contenus publiés par le prospect (LinkedIn, site, articles, interviews) pour identifier ses thèmes récurrents, ses engagements et son angle éditorial distinctif.
DeLaurianne Martin · [agence éditoriale anonymisée]À[prospect]Objetquestion prises de paroleCas favorable
Bonjour Jeremy,
Je me permets un mail direct car depuis que je vous suis, j'ai senti que vous aviez des histoires riches à raconter sur la diversité des Crus Bourgeois et leur engagement pour un vin de qualité accessible.
Je vous écris car nous tissons depuis 8 ans des récits sur mesure pour les plus grandes marques et groupes avec, à mes côtés, une équipe de journalistes passionnés par le vin.
J'ai pris le temps d'étudier en profondeur vos contenus et j'aimerais vous présenter un plan d'action éditorial qui donnerait encore plus de poids à vos prises de parole.
Puis-je vous le partager ?
Laurianne
06 / CASE STUDIES06 — 08
What we have already done.
Cosmetics distributor
Premium salon products · 12 employees · 3-month campaign
32 opportunities in 10 days
7 new resellers signed across the 3-month campaign · reported 6x ROI
Here are the 6 phases of our engagement. The first ones run in parallel so that your campaigns start as quickly as possible.
Phase 1
Technical setup Weeks 1-4
Phase 2
Workshop (1h) Week 2
Phase 3
Sequence copywriting Weeks 2-3
Phase 4
Database build Weeks 3-4
Phase 5
Launch Week 5
Phase 6
Reporting Ongoing
Good to know: phases 2, 3 and 4 run in parallel with the technical setup (phase 1). Concretely, during the 1-month technical warm-up we build your database and write your sequence — so the first emails go out from week 5.
Phase 1 — Technical setup
Creation of dedicated sending domains, SPF/DKIM/DMARC configuration, opening and setting up the email addresses, launch of the warm-up (1 month). No action required on your side.
Phase 2 — Workshop (1h)
A structured working session to define together the structure of the database, the tone of voice for the emails, and to gather your case studies and key differentiators. This phase runs in parallel with phase 1 (Technical setup).
Phase 3 — Sequence copywriting
First draft, feedback rounds and optimisations with you, then layering in the AI personalisation (the signals shown above). We validate the overall email content with you before moving on to the database.
Phase 4 — Database build
We assemble a sample of prospects (like the 10 above) for you to validate. Once approved, we build the full database with quality control: field verification, contact qualification.
Phase 5 — Campaign launch
Sending starts as soon as the warm-up is complete. First results within the first week. Real-time tracking: open rate, reply rate, opportunities generated.
Phase 6 — Reporting & optimisation
Real-time reporting through our platform. Continuous adjustments and A/B testing on subject lines, opening sentences and sequences. Regular monthly or quarterly check-ins depending on results.
08 / PROJECTIONS, PRICING & GUARANTEE08 — 08
Projections, pricing and results guarantee.
Simulate your return on investment
Three parameters to adjust to estimate your results. Projections based on the real conversion rates achieved for our existing clients.
AYour parameters
Campaign duration
Over 12 months, we re-engage your prospects 4 times with different angles (spaced 3 months apart) — multiplying your results by 4 vs. a short campaign.
%
UK B2B average. Adjust to your own rate.
BYour projected results
YOUR PROJECTION
↑ Enter your margin per client above to see your projection.
Projections by scenarioThe 2 central scenarios = 80% of real cases
10% of our clients' campaigns
Minimum guarantee
—
net margin
Show details
Qualified opportunities—
New clients—
Gross margin generated—
40% of our clients' campaigns
Common case
—
net margin
Show details
Qualified opportunities38
New clients—
Gross margin generated—
40% of our clients' campaigns
Favourable case
—
net margin
Show details
Qualified opportunities75
New clients—
Gross margin generated—
10% of our clients' campaigns
Exceptional case
—
net margin
Show details
Qualified opportunities150
New clients—
Gross margin generated—
YOUR TWO PRICING OPTIONS
We don't sell emails sent. We sell commercial opportunities.
Two options are available, depending on the level of commitment you want. Both are calculated on your parameters above. Final pricing.
Duration
Click to switch the engagement duration without scrolling back to your simulation.
WITHOUT RESULTS GUARANTEE
£ / month, ex. VAT
That is 18,000 £ ex. VAT over 12 months
Your estimated net margin
—
Average across our clients · after deduction
Our commitment
No contractual commitment on the number of opportunities.
RECOMMENDED
WITH RESULTS GUARANTEE
£ / month, ex. VAT
That is 25,200 £ ex. VAT over 12 months
Your estimated net margin
—
Average across our clients · after deduction
Our commitment
At least 38 qualified opportunities over 12 months. If missed → billing frozen until catch-up.
How the guarantee works in 3 clauses.
D0 · Launch
CLAUSE.01
Our commitment
We commit to generating at least — opportunities per month, i.e. — opportunities over — months. This target matches the low scenario of our projections (10% of our clients' campaigns).
M+1 · Check
CLAUSE.02
If we fall short of the target
As soon as a month closes below — opportunities, your billing is immediately frozen. Concretely: you stop paying from that month onwards, until we have fully caught up the cumulative shortfall. You never pay for a month where we don't deliver on our commitment.
M+3 · Limit
CLAUSE.03
If the shortfall persists over 3 consecutive months
Termination is possible at no cost. We keep working at our own expense during those 3 months of shortfall; beyond that, we acknowledge the failure and you are no longer billable for what follows.
Dynamic values
The figures shown in these clauses are not fixed: they are recalculated automatically based on the parameters set in your simulation above. The final contractual commitment will depend on the parameters validated together at the start of the engagement.
Contractual definition of an opportunity: a prospect responding positively to one of our prospecting emails — either an information request or a meeting request.
In addition to fees, 3 technical costs to plan for.
The first is a one-off investment that you own for life — your prospects remain yours, even if you stop working with us. The other two are monthly technical subscriptions, essential for any cold email campaign.
ONE-OFF · AT LAUNCH
Database
yours for life
—
Enter the market size above
100% qualified prospects · email validated by AI · full enrichment · £0.09 per lead
MONTHLY SUBSCRIPTION
Instantly
no commitment
97 $ / month
Sending platform + CRM
Cancellable any time · essential for automated sending
MONTHLY SUBSCRIPTION
Sending addresses
$5 per address
—
Enter the market size above
30 sends per business day per address · ~21 business days / month
A FINAL WORD
This document is not a sales pitch. It is a projection built on the real numbers from our campaigns — the scenarios presented are not promises, they are averages observed across our clients.
Our method has been operational for several years. It works as soon as the fundamentals are in place: a clearly identified market, a differentiating positioning, a measured closing rate. Mythsmyth has all three.
Our conviction is that we can install for you a predictable flow of qualified brand commissions over the next 12 months — with indicators we steer together, month after month.
Whenever you want to talk about it concretely, we are here.